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The Perishable Shipping Launchpad

An online course to teach you the 'trade-secrets' of shipping your farm's products without breaking the bank.

What will you do to stay relevant to competition?

The pasture-based food industry is rapidly becoming saturated with greenwashed products and online meat box startups who's goal is to steal your market share.

Learn how the most successful farmers across the country are staying relevant and beating the competition by shipping products directly to their customer's doors.

3 Steps to Success

Start Small

Shipping has a lot of moving parts and it's easy to become overwhelmed before even starting. We show you the easy way to get launch quickly and affordably!

Perfect Pricing

What's the best way to charge the your customers for shipping fees? Pricing your shipping program right will be the difference between moderate success and great success!

Economies of Scale

Shipping is all about volume. The big guys can do it because of the discounts leveraged by their scale. Learn how you can level the playing field by tapping into economies of scale from day 1.

A Proven Plan to Follow

Let Us Journey With You

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We've walked your exact steps and we understand the demands of running a farm and balancing the time required for direct marketing.

We started our regenerative farm 20 years ago with zero customers and zero marketing experience.

It wasn't easy, it took a lot of blood, sweat, and tears but we stuck with it and today we now have 5,000 customers and a farm that supports 20 full-time family members and staff.

We want to share everything we learned with you because we know that success is possible for you too!

Shipping Results at Seven Sons Farms for the past 12 months
• 13,500 Boxes successfully delivered to happy customers
• 65% of customers choosing to pay more for shipping vs local pickup

What You'll Learn


Get started with shipping in record time by starting with a regional shipping zone surrounding your farm where you already have the most awareness.


After working with 10 different packaging suppliers and running 80 thermal test, we're able to make recommendations for packaging types that will not only work, but be accessible when first starting out.

After 3 years of working with different carriers, we'll show you what we've learned about how to find a shipping partner that'll save you both cash, and painful headaches when it comes to managing the logistics of shipping. You don't have to do it alone.

This lesson will teach you how FedEx/UPS's ground pricing system works so that you can plan for your cost, and perfect your pricing for every sales channel you have, not just shipping (pickups, farm store, wholesale, etc.).

Growth doesn't solve all of your problems, it only creates newer and bigger ones. One area of shipping that can become a problem as you grow is inefficient fulfillment. In this lesson, we'll give you a full tour of our packing process and follow an order from received to shipped.

Setting up your website to manage shipping isn't easy. Which is why we've added an entire module of over-the-shoulder tech videos to walkthrough exactly how to setup your pricing tiers, regional shipping zones, exclusive products, order minimums & more.
  • Training
    20+ Video Lessons
  • Community
    Private GrazeCart Facebook Group
  • Savings
    Access to Exclusive FedEx Discounts

What's Your Investment?

Lifetime Course Access: $1,500

Farmer Testimonies

Hear what clients & students are saying

The Seven Sons team is amazing! They are so accessible, willing to help, and they are true believers in changing the food industry.
Jennifer Riemer of Riemer Family Farm (Brodhead, WI) Jennifer Riemer of Riemer Family Farm (Brodhead, WI)
We had met Blaine and his father, Lee, when they shared the story of their marketing model at the Grassfed Exchange... We knew it was exactly what we needed. This contact proved to be crucial for the success of our direct-marketing business.
Gabe & Paul Brown of Nourished by Nature (Bismark, ND) Gabe & Paul Brown of Nourished by Nature (Bismark, ND)
You’ve been a huge help by paving the way through so many obstacles and acting as a roadmap of how to get started.
David Boatright of Fed From The Farm (Boonville, MO) David Boatright of Fed From The Farm (Boonville, MO)
Amazing. You guys have helped transform our business. You're doing great work for those who are trying to raise quality food and get it to the public.
Liz Cunningham of Cunningham Pastured Meats (Jordan Valley, OR) Liz Cunningham of Cunningham Pastured Meats (Jordan Valley, OR)
I cannot say enough about how much help the family at Seven Sons has given to me. When I decided to move to a pasture-based operation everything I knew came from reading books and watching YouTube. The ability to actually see these practices in action and have the Hitzfields as a sounding board for questions and advice has been invaluable to Tyner Pond Farm and our success.
Chris Baggott of Tyner Pond Farm (Greenfield, IN) Chris Baggott of Tyner Pond Farm (Greenfield, IN)
I can't tell you how inspiring it was and your willingness to share your knowledge and help other farmers is truly a blessing. It keeps us start up guys going!
Jeff Smith (The Grass Feather - Richland, MI) Jeff Smith (The Grass Feather - Richland, MI)